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ENT – Ear, Nose and Throat

A slew of new devices and drugs in the ENT area have made this area “up and coming” for us. Common devices are of course related to breathing, asthma and upper-respiratory infections. But many surgical procedures are augmenting traditionally drug treated areas such as sleep obstruction; still others are treated by drugs but with delivery methods are progressively more sophisticated devices.

Our new ipad app, MedTrainer uses techniques we had initially developed for showcasing bronchodilators as part of a client MOAs. The app material applies the opening and closing of airways animation to describe how airflows from trachea to alveoli and how gas exchange occurs.